Using service blueprints to help visualise design

Design Informatics Research Seminar

Design Informatics Research Seminar: Using service blueprints to help visualise design

Jamie Steane, Interactive Design, Northumbria University

A service blueprint is a planning tool that helps visualise how a service is delivered. Whether you’re creating an ecommerce website, designing a hospital appointment booking service or developing on a conference, a service blueprint helps you understand and articulate the key interactions and supporting processes required to deliver it.

A service blueprint forms part of a holistic interaction design process, connecting user research and design development. Its value goes beyond describing both the visible and invisible parts of a service and becomes an important device in helping storyboard and visualise your service.

This talk will explain what service blue prints are, how to use them in your interaction and service design related projects, and importantly why they are an invaluable tool in getting by-in from service stakeholders or enterprise investors.

Jamie Steane is a designer/researcher/educator and Associate Head of the School of Design at Northumbria University. Before joining academia, Jamie worked internationally as a designer and creative director for numerous prestigious design and media businesses including Philips, Time-Warner and WPP in Europe, the USA and South East Asia.

Jamie’s career and subject interests lie at the intersection of business, design, education and technology. Therefore, his teaching, researching, writing and consultancy have invariably been various blends of these interests. His first book ‘The Principles and Processes of Interactive Design’ has been translated into several languages and his follow up book ‘Interaction Design from Concept to Completion’ is due for publication by Bloomsbury in January 2018.

Design Informations T room, 1.09 Evolution House, 78 West Port, Edinburgh, EH1